The main selling point for any new technology, management introduces into the workplace is usually that it will help increase productivity. If that were true, 21st century workplaces would be the most productive in history given the access to new technologies available annually. Of course, as corporate downsizing reduces the number of employees in ...
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A good sales manager helps achieve results. A great sales manager helps develop people. By subscribing to a great corporate directory, any sales manager looking to generate B2B leads can empower salespeople by giving them one of the most effective tools available online today. In fact, subscribing to Scott’s Directories is one way to ensure the l...
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A corporate database made available to your sales and marketing teams via 24/7 online access is an amazing tool to assist you in your B2B marketing strategies. Where it is most helpful is determining lucrative targets through effective audience segmentation, and no corporate directory is better at helping achieve those goals than Scott’s Director...
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You’ve done your internal strategic planning. You’ve recognized the need to utilize a corporate business directory as a tool to enhance your sales and marketing tactics. The question is, how do you choose the right business database? For starters, you can follow the recommendation of this blog and use Scott’s Info, simply the most effective B...
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If the world’s population continues to grow, why then is it becoming increasingly harder to identify targets for customer acquisition? New customers don’t magically appear in your corporate database to make it easier for your marketing team to reach. And you can’t build your entire marketing strategy around traditional marketing streams, beca...
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