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Devise methodologies for your business by checking out similar Business Database

business database

Hold up a mirror you’ll see a reflection. Using a business database to research companies that operate in the same sector as your business is a great way to hold a mirror to your strategic sales and marketing campaign development. Using this tactic you can devise thorough methodologies for your business in the hope of growing it. That’s one of the many reasons to subscribe to Scott’s Directories.

Developing a comprehensive corporate directory listing thousands of businesses across Canada is a great idea. However, it’s a useless platform unless businesses incorporate the information they mine through their research in the development of their strategic plans. Using the database, companies can not only quickly gather contact information on over 180,000 businesses, but they can also research their competitor’s estimated sales, how big their business space is in square footage, their industry codes, their products and services and many other incredibly valuable data points. Gathering all this information together helps empower the visionaries in your company who can use it to map out new strategies to conduct B2B marketing, or help to tailor your current product or service to more effectively meet the demands of potential clients. Signing up to gain access to the corporate business directory is a game changer for your research department because everything they need can be found in one online platform available 24/7 wherever they are.

There’s never too much information when it comes to business, especially when you’re trying to find competitive advantages within your own sector. Using the database to gather intel on your competition, and then incorporating it into your marketing strategy to help develop new lists is a great way to save your team time and effort. There is no end to the search capability on the corporate directory. You can refine your search when you’re looking for more focused segmentation, narrowing on whatever research criteria fits your strategy. Want to target British Columbian business? Then search through the corporate directory of businesses in that province. Do the same for all the other provinces and territories. The data is there to be used, shaped and formulated into a customized plan you’ve built for your sales and marketing initiatives.

Lead generation becomes easier when you can make micro-targeted lists from the information you pull from your searches through the database. In addition, you can use the information for comparative SWOT analysis of your own business. This information is priceless for businesses seriously planning to grow their volume of sales and convert leads into active customers.

Learn more about maximizing your sales opportunities by using Scott’s Directories.

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