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Avoid These Common Display Ad Errors
Sales Strategy
targeted display ads
As you know, advertising is a really tough thing to do online. You have to compete for ad space, pay a ton of fees to display your ads and do some marketing just to get ad space. Sometimes, it pays off, but sometimes, it doesn’t. Why do some geo-targeted display ads work while others don’t? There are some errors that can happen if you aren’t...
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How to Be Appealing to Local Businesses
Corporate Directory
local business directory
If you are looking to market your brand or product to local businesses, there are a few things you should do to become more appealing. Unless you have a very niche product or service, you need to find a way to stand out in your market. There are millions of products and businesses out there. How do you make yours stand out? The first thing you need...
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Identifying and Contacting Sales Targets
Marketing Database
b2b sales directory
Is your marketing and sales department investing in cold calling with no chances of success? Well, what they need is a list of b2b companies in Canada. This list can be resourceful to them if they are spending more time researching your prospects. Also, if your landing pages are experiencing low conversions and your ad campaigns aren’t paying off...
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Using the 4 P’s of Marketing to Appeal to Manufacturers
Manufacturing Companies
Manufacturing companies in canada
Ever heard of the 4 Ps? To some companies, this is the first time they are hearing about the 4 P's. While it’s unfortunate, it’s important to acknowledge that it has a vital role to play in business marketing. The 4 P’s represents Product, Price, Place, and Promotion. Briefly, the ‘Product’ is goods and services being offered. The ‘Pri...
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How Manufacturers Can Improve Their Digital Pipeline
Manufacturing Companies
Online Business Directories
When it comes to any type of business, sales are a top matter. Businesses want to see their sales thrive, and they will do so by implementing tactics. Traditionally, B2B companies rely heavily on phone and face-to-face conversations to sell their products. However, these methods are not quite as effective as they used to be. With the digital age ta...
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Building Targeted B2B Manufacturing Leads
Manufacturing Companies
targeted leads
B2B manufacturers are one of the most unique industries in that they are behind every other industry when it comes to market. But isn’t that bad news? It can be, but knowing how to take advantage of this opportunity can potentially allow you to get ahead of the curb. Consider how the busier markets are more difficult to break into since there are...
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Finding Manufacturers for B2B Sales
Manufacturing Companies
Manufacturing companies in canada
Finding the right manufacturer for B2B sales might be simpler than you think, however it requires knowing who you wish to select and who is right for your business. The easiest route would be to go to the big brands that everyone already knows, but that might not be the right option for your specific needs. We will be going over a few quick tips on...
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