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The Detrimental Effects of Bad Data for B2B Sales

September 28th, 2022 Corporate Directory

Data is king. Particularly in the new digital age. It can provide valuable insight into the inner workings of your business. Data also allows businesses to react quicker to changing markets and emerging business opportunities. It makes them more agile and provides the ability to make changes to improve profit margins and reach. For marketing and...
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How to Use a Local Company List for B2B Sales in Canada

June 8th, 2022 Corporate Directory

If you are looking for an efficient way to market your product or service to Canadian businesses, then a local business directory is a great place to start. In this article, we will explore how you can use this tool to get the data you need to make B2B sales and grow your business. What is a Local Company List? A local company directory is exactl...
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How Is Enterprise Sales Different Than SMB Sales?

March 3rd, 2022 Sales Strategy

Enterprise sales and SMB sales are two prominent types of sales in the business world. Enterprise sales refer to the procurement of large contracts that typically involve long sales cycles. You would use enterprise sales if you are creating a solution that may be critical to the success of a large corporation. These sales are easier to complete if ...
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Using Intent Data for Account-Based Marketing

January 25th, 2022 Sales Strategy

Over the years B2B companies have been investing in account-based marketing (ABM). And not long ago, Intent Data has emerged as a resourceful tool in reinforcing ABM programs. Now, with the help of intent data, the sales and marketing team can prioritize their marketing efforts. Instead of relying on a wish list, they can now use actual data on acc...
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Keep Up to Date on Ontario Business Closures as the Province Reopens

August 4th, 2021 Sales Strategy

As the COVID-19 pandemic slowly begins to go away, businesses in Ontario slowly start to open. However, not everything is going back to the way it was. In fact, there might be some unfamiliarity in the area as the Province reopens. The lockdown measures that occurred on boxing day resulted in many businesses closing, especially retail. Since Septem...
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KPIs For Your Sales Team and How They Can Meet Them

July 16th, 2021 Sales Strategy

Key performance indicators (KPIs) are critical pinpoints on progress towards a goal. Company sales teams often practice KPIs to increase their performance and meet a quota and earning goals. KPIs are different for each company and should be adjusted according to needs. These key indicators are necessary to keep track of sales team progress to ensur...
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How to Find Wholesale Distributors in Canada

July 14th, 2021 Sales Strategy

Finding a reliable wholesale distributor in Canada can take some time, but the effort is worth the wait. A wholesaler can assist businesses in purchasing products from manufacturers and then reselling them to businesses. Wholesalers work as a middle man between stores and their supplies. When finding a wholesale distributor to work with it is essen...
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