database

What Kind of Data to Expect When Purchasing a B2B Directory?

July 13th, 2020 Sales Strategy

There are many innovations taking place in the B2B world. Still, many sales and marketing people make mistakes and face difficulties when trying to accurately target their ideal customer. To be able to target accurately and with ease, salespeople and marketers need to know about the different types of B2B data that is available to them. Understandi...
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Improve Your Cold Calling Rates with a B2B Directory

July 7th, 2020 Corporate Directory Category | Scott's Info

If you’re tired of your prospects being unresponsive and your team all the time, it is time that you re-thought your cold calling strategy. Less than 2% of sales calls are resulting in a meeting these days, and that is partly due to the fact that the data or leads are outdated. That is where a B2B directory comes into the picture, as it ensures t...
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Keep Your Sales Strategy Evolving with Scott’s Info

June 15th, 2020 Sales Strategy

With rapid changes to technology and the power of databases, CRM has evolved to meet the needs of not only sales teams, but as a tool that can be used to facilitate organization-wide collaboration in the full range of Canadian sales businesses. Scott’s Directories for Salesforce is a data loader and data management solution that can take your CRM...
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Importance of Clean Data and How It Enriches a Firm

June 10th, 2020 Marketing Database Category | Scott's Info

When it comes to data for their business operations, all firms want access to data that is clean, since it saves them a lot of time in target acquisitions. You don’t want a Canadian database that is outdated as that can lead to serious problems down the line. The worrying thing is that clean data tends to deteriorate at an alarming rate so you mu...
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Improving Conversion Rates with an Online Directory

June 4th, 2020 Manufacturing Companies Category| Scott's Info

All businesses have grand plans for improving their conversion rates, but that is easier said than done. Your goal should be to gather data accurately, and that only comes about when you have access to the leading database. An online directory can help resolve that problem as it gives you access to the leading manufacturing companies in Ontario. Yo...
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How a B2B Directory Can Improve Sales

May 29th, 2020 Sales Strategy

A B2B directory can be a game-changer for your business as it not only improves the data set that is available to your business but will also improve sales. It manages to weed out all the bad data and ensures that you only have access to valuable and accurate data that sales teams can act upon. There are numerous instances where business directorie...
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Is Your Corporate Office as Efficient as It Could Be?

May 27th, 2020 Corporate Directory Category | Scott's Info

When it comes to your corporate office’s efficiency, you want the best source of qualified leads that are out there, so that your sales and marketing team are well prepared. Lead providers and lead generation tools can help you achieve that as these tools will help you identify contact details for leads, which your sales reps can use to reach out...
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