Blog | Scott’s Info

What Makes B2B and B2C Communications So Similar?

March 7th, 2022 Marketing Database Category | Scott's Info

The terms B2B and B2C sound similar but mean different things. B2B is business to business sales, while B2C is business to consumer sales. B2B sales happen when businesses sell their products to another business. B2C sales happen when consumers buy from a business. You can use a B2B company list to find lists of companies to sell to. Here’s a lis...
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How Is Enterprise Sales Different Than SMB Sales?

March 3rd, 2022 Sales Strategy

Enterprise sales and SMB sales are two prominent types of sales in the business world. Enterprise sales refer to the procurement of large contracts that typically involve long sales cycles. You would use enterprise sales if you are creating a solution that may be critical to the success of a large corporation. These sales are easier to complete if ...
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Choosing the Appropriate Target Market

February 28th, 2022 Marketing Database Category | Scott's Info

When a company is ready to start marketing a product, the marketing team must choose the appropriate target market. It can be helpful to put together a list of companies to market your product to. However, these lists require a lot of time and exhaustive research. Luckily, there are business-to-business directory lists available online that are ea...
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How Can Personalization Boost Sales to Manufacturers?

February 23rd, 2022 Manufacturing Companies Category| Scott's Info

When you are preparing to pitch to a new company, you may get stuck with a generic pitch that doesn’t really stand out from the crowd. Personalizing your sales pitch to match your target audience is the best way to make your company stand out. If your target audience is manufacturers, you need access to an industrial business directory. This dire...
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Shortening the Sales Cycle for B2B Companies

February 22nd, 2022 Sales Strategy

Closing a deal can take a long time due to various external circumstances. If you aren’t prepared to wait, you may need to find ways to close a deal quicker. If you are located in Mississauga and are looking for potential customers, you should use this business directory from Scott’s Info. Our business directory for Mississauga will give you ac...
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Avoid These Common Display Ad Errors

February 16th, 2022 Sales Strategy

As you know, advertising is a really tough thing to do online. You have to compete for ad space, pay a ton of fees to display your ads and do some marketing just to get ad space. Sometimes, it pays off, but sometimes, it doesn’t. Why do some geo-targeted display ads work while others don’t? There are some errors that can happen if you aren’t...
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How to Be Appealing to Local Businesses

February 2nd, 2022 Corporate Directory Category | Scott's Info

If you are looking to market your brand or product to local businesses, there are a few things you should do to become more appealing. Unless you have a very niche product or service, you need to find a way to stand out in your market. There are millions of products and businesses out there. How do you make yours stand out? The first thing you need...
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